Fifteen years in SEO and digital marketing — inside the platforms that shape how search content gets built, and as director of marketing across a group of six companies. I help a small number of B2B and SaaS clients turn SEO, content, and AI into systems that ship.
Most SEO and content work is done by agencies stretched across fifty accounts, with juniors on the keyboard and AI used as a shortcut rather than a system.
I spent years running marketing in-house — director across a group of six companies, dealing with what agencies were actually delivering. I built this practice to be the opposite of that. I take on a small number of clients, own the strategy myself, and make sure the right people — your team, a freelancer, or one of my systems — do the execution.
The work stays good because the list stays short. I'm not trying to build an agency, and I don't want to put juniors on your account.
I own the thinking, not the keyboard. Execution runs through your team, a freelancer I'll help you find, or one of my systems. You get senior strategy without paying agency rates for junior execution.
If we're a fit, you'll know by the end of the first conversation. If we're not, I'll say so and we both get on with our days.
Some clients need an SEO strategist. Some need a content system. Some need AI agents built. The engagement shapes itself around what's actually missing.
Organic pipeline tripled in 9 months. [Placeholder — real win to replace.]
Content output scaled without losing quality. [Placeholder — real win to replace.]
Ran SEO and content across six companies. [Placeholder — real win to replace.]
One conversation. No pitch deck. By the end of it, we'll both know whether this is worth building on.
